Shey Oliver — Marketing Strategist

Content Strategy • Social Media • Brand management • Digital Marketing • Analytics

Turning complex ideas into marketing people understand.

From utility infrastructure to nonprofits, I build content, campaigns, and marketing systems that connect organizations with the right audience.

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Featured Work

Case Studies

Marketing strategy, content, events, and analytics that delivered measurable business results.

Social Media · B2B · Technical Storytelling

RMS Energy Social Media Strategy

Transforming technical field work into content that educated customers, strengthened the brand, and increased engagement.

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Social Media · B2B · Technical Storytelling

RMS Energy Social Media Strategy

Transforming technical field work into content that educated customers, strengthened the brand, and increased engagement.

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Newsletter · Editorial · Internal Comms

RMS Energy Corporate Newsletter

Editorial planning, design, executive communications, and cross-functional production.

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Newsletter · Editorial · Internal Comms

RMS Energy Corporate Newsletter

Editorial planning, design, executive communications, and cross-functional production.

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Analytics · Email · Reporting

Customer Feedback and Reporting Program

Survey strategy, email campaigns, analytics, and Power BI reporting.

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Analytics · Email · Reporting

Customer Feedback and Reporting Program

Survey strategy, email campaigns, analytics, and Power BI reporting.

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Events · Campaigns · Sales Enablement

Trade Show and Event Marketing

Campaign assets, booth materials, presentations, and event communications.

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Events · Campaigns · Sales Enablement

Trade Show and Event Marketing

Campaign assets, booth materials, presentations, and event communications.

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Social Media · Paid Meta · Registrations

Open Horse Show Association

Organic and paid social campaigns that increased reach, engagement, and registrations.

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Social Media · Paid Meta · Registrations

Open Horse Show Association

Organic and paid social campaigns that increased reach, engagement, and registrations.

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Website · Digital Content · Paid Social

STEAMUP Academy

Marketing Strategy · Content Strategy · Social Media · Paid Media · Email Marketing · Google Analytics · Website Optimization · Brand Voice · Audience Research

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Website · Digital Content · Paid Social

STEAMUP Academy

Marketing Strategy · Content Strategy · Social Media · Paid Media · Email Marketing · Google Analytics · Website Optimization · Brand Voice · Audience Research

View case study

225.9%

LinkedIn engagement growth

970K+

Organic LinkedIn Impressiolns

910%

Instagram reach growth

53%

event registration growth

A little bit About me

I didn't get into marketing because I wanted to post on social media. I got into it because I love figuring things out. Give me a project with moving pieces, a problem that needs solving, or a process that could work better, and I'm in. Over the past 3 years, I've worked across B2B , nonprofit, and technical industries, leading projects in content strategy, events, analytics, branding, and communications. I'm always looking for opportunities to learn something new take on responsibility, and create work i'm genuinely proud to put my name on

Contact

Let’s connect.

I’m open to marketing strategy, content, social media, brand, and digital engagement opportunities.

Resume